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So Subliminal Advertising DOES Work?

According to new research reported by the BBC subliminal advertising might actually work

The research, in Current Biology, suggests subliminal advertising is probably effective. The practice, which was first used in the 1950s, has been banned in the UK, but is still permitted in the US.

… oddly after reading that article I felt like paying an extra Television License fee (TV Tax) ;)

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This entry was posted OLD on Sunday, March 11th, 2007 at 6:11 pm and is filed under archive. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

3 Responses to “So Subliminal Advertising DOES Work?”

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  1. Richard Says:
    March 26th, 2007 at 7:43 pm

    Cool photos. I particularly like the ones of Yorkshire (I spent 18 years living in Ilkley)

    Am I getting a subliminal message to leave a comment by the way?

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  2. Chris Garrett Says:
    March 26th, 2007 at 7:45 pm

    Thanks :)

    Actually the subliminal message was intended to get people to send cake, not working as yet ;)

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  3. Patrik Says:
    December 13th, 2007 at 5:46 pm

    The “Subliminal way” is but an illusion and is not supported in research. Read more here if interested:
    http://iloblog.stics.se/yard?Home&post=2

    Marketing has since long ago come to understand that there are much more efficient ways to influence consumers.
    //Patrik
    Stockholm Institute of Communication Science
    http://www.stics.se

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