For real or some sneaky SEO thing?
I am afraid associating with SEOs and affiliate marketers has made me cynical. I see ulterior motives in everything I see. Give you an example, DaveN has launched a blog about Paul McKenna and his diet-without-dieting approach called Diet Trials. Having been interested in NLP for about 15 years I have always been a fan of Paul McKenna, particularly when he teamed up with NLP uber-guru Dr. Richard Bandler himself.
DaveN writes apparently sincerely, which is good. Treats the subject matter seriously, no taking the piss, which is nice. But at the bottom are the telltale links that make me think this is linkbait. Which is it? Spam or truth? Bit of both? :O)

February 6th, 2006 at 7:43 pm
nope it’s real .. lol i put on some weight on over christmas and needed to lose it.. the links at the base are Blabber links xmlrpc plugin for wordpress thats all.. the only sites on there that are mine is seops and techlounge . (i think)
DaveN
February 9th, 2006 at 12:10 pm
Cool, I keep checkin in on the blog, good stuff :O)